ARE YOU A FARMER OR A HUNTER?
When we first started our sales consulting for moving companies, I couldn’t believe how many movers were “buying leads”. In…
1 year ago
Blog
BE 21 TIMES MORE EFFECTIVE IN QUALIFYING LEADS
This “little fact” makes all the difference in the world. As we tell our clients constantly, SEO is about discipline. …
1 year ago
MARKETING TRENDS IN 2024
That’s the title of a seminar I’m participating in at the Wheaton/Bekins Van Lines Convention in Orlando this week. I…
1 year ago
MARKETING IS A MINDSET, NOT AN EXPENSE (1-minute read)
As we look at the economic landscape in 2023, we know that some of you are busy and making money,…
1 year ago
IMPROVE YOUR CONVERSIONS WITH AI IN GOOGLE ADS (1-minute read)
This is not pie in the sky. This is happening now and can help you in this Federal Reserve-created housing…
1 year ago
COMMERCIAL/OFFICE MOVING OFFERS OPPORTUNITY (1-minute read)
Here is where you want to be looking as Residential is recovering. We may have a lack of demand due…
1 year ago
CONTENT IS KING AT GOOGLE (1 minute read)
We know that you hear it from lots of people in SEO: Shortcuts, schemes, hacks, page design, colors, you name…
1 year ago
WHAT IT TAKES TO GET A MOVING LEAD
Maybe “The Rich Get Richer” because they are more disciplined. Disciplined to be: patient, understand the process, aren’t desperate, and…
2 years ago
SLOW TIMES ARE RIPE TO INCREASE MARKET SHARE
Many moving companies are having a tough year. We’re hearing seasoned companies off 45% and more. Some struggling with payroll.…
2 years ago
MAXIMIZE LEADS WITH NEW GOOGLE ADWORDS FEATURES
If you’re somewhat familiar with buying AdWords, you’re probably familiar with buying “clicks.” Well, those days are over. Now you…
2 years ago
NO MOVING LEADS SHORTCUTS
We’re all looking for a shortcut. We’re all looking for an advantage. Up till now, there seemed to be some…
2 years ago
BUSINESS IS SLOW, BUT NOT FOR ALL
We talk to dozens of moving companies every week. It gives us a pretty accurate view of the business, and…
2 years ago
GOOGLE WEBSITE RANKING PALOOZA
As we discussed two weeks ago, website rankings are in flux. It’s one thing for sites that are breaking the…
2 years ago
SEO Guide for Moving Companies 2023
Why do I need to invest in SEO? What is SEO? SEO Components for Content SEO Components for Google Design…
2 years ago
WEBSITE LEADS SINKING? HERE’S WHY.
You are not alone! Google has been busy with updates over the past 5-6 months that have rocked many websites.…
2 years ago