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Bob Ottaway

President and Founder, Marketers for Movers

The author, Bob Ottaway, is President and Founder of Ottaway Digital. Established in 1999, it has been a pioneer in SEO, digital advertising & social media since 2006. He comes from a rich background of media experience having worked in both classified and display advertising at the Port Huron Times Herald, in copywriting and on-air talent at WTTH-AM Radio in Port Huron, Circulation Editor of University of Virginia student magazine, member State Bar of Michigan, founder of America’s Original Home of Classic Rock n Roll WMMQ-FM Lansing, President Lansing Ad Club, President Michigan Association of Broadcasters, Founding Member Michigan Association of Broadcasters Foundation.

SEO Facts
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GOOGLE’S NOT TALKING

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GOOGLE’S NOT TALKING If your website took a major hit in its ranking in late October…the 24th thru the 27th to be exact…you’re not alone. Google isn’t saying anything about a core update or algorithm change, so we’re having...
Marketing
Soledad ALONSO / Linkedin
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How Much Does It Cost to Do Video Marketing?

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In the ever-evolving world of digital marketing, video has emerged as a powerful tool to engage audiences, tell compelling stories, and drive conversions. However, one of the biggest questions businesses face is: How much does it cost to do...
SEO Facts
Gabriela from the Student Team / medium.com
moving leads from google

IS GOOGLE SEARCH YESTERDAY’S BREAKFAST?

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IS GOOGLE SEARCH YESTERDAY’S BREAKFAST? This seems to be the question of the day…maybe the year…maybe the decade. I’m sure it’s on your mind too. Let’s explore the facts and what’s going on: “AI” IS THE LATEST FASHION: Or...
SEO Facts
Poca Wander Stock/Adobe Stock
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HITCHHIKE ON YOUR COMPETITORS’ TRAFFIC

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HITCHHIKE ON YOUR COMPETITORS’ TRAFFIC The pundits can say all they want about Google’s demise in Search, but they sure can’t knock what they’ve accomplished with the new, AI-boosted Google Ads. Here’s why: NO LONGER FOR BEGINNERS ONLY: The...
Marketing
prialto.com
Improve SEO Ranking for Moving Company

Top 5 Marketing Agencies for Moving Companies

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Getting found online can make or break your moving business. The best qualified SEO agency doesn’t just understand marketing—they understand movers. They know your seasonal challenges, your competition and what it takes to convert website visitors into booked jobs....
SEO Facts
fotor.com/blog/how-to-change-google-background
Google Search

NOBODY KNOWS, NOT EVEN GOOGLE

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NOBODY KNOWS, NOT EVEN GOOGLE  AGI. Agents. AI overviews. You’ve probably heard it all. But what does it mean for you and your business? Here’s our initial perspective in a quick overview: NOBODY KNOWS: That’s our summation after reading,...
SEO Facts
journalismonline.com
Google Ads Analytics

WHY MORTGAGE RATES AREN’T FALLING

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WHY MORTGAGE RATES AREN’T FALLING If you are a frequent reader of our newsletter, you know that we use data — not opinion —  to make our decisions and chart your course. We want to provide you with some...
SEO Facts
salesforce.com/ap/blog/what-is-competitor-anaylsis/
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SALES LEAD GENERATION UPDATE

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SALES LEAD GENERATION UPDATE As you might have read or heard, the judge’s ruling last week in the Google Antitrust case shows that he knows Search has changed forever. Many think that Judge Metha let Google off easy, but...

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GOOGLE’S NOT TALKING
December 9, 2025
How Much Does It Cost to Do Video Marketing?
December 3, 2025
Benefits of Video Marketing for Your Business
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