GOOGLE LEAKS PROVIDE GUIDANCE You may be asking yourself, “Why all of the concentration on Google?” It’s a fair question, and here’s why: YOUR SALES VOLUME: Moving companies hire us to make them money, plain and simple. We’re...
How to Get More Moving Leads
A Comprehensive Guide for Moving Companies In today’s competitive moving industry, generating moving leads is essential for business growth. Whether you’re looking to fill your moving trucks or expand your customer base, a consistent flow of leads is the...
TRUST TRUST TRUST
TRUST. TRUST. TRUST What if we told you that you need a person in charge of trust and safety at your business? You’d probably laugh. But Google Search has one in Laurie Richardson, and it’s an important position. Here’s...
Starting a Moving Company
Your Guide to Success Starting a moving company can be an exciting and profitable venture. With careful planning and execution, you can build a thriving moving business that meets the growing demand for quality moving services. In this guide,...
TUG OF WAR
TUG OF WAR Our primary, overarching job is to get you more sales leads. That’s what a sales lead generation company like Marketers For Movers is hired to do. Then why is it so hard? GOOGLE HAS 95% OF...
GET READY FOR MORE BIZ
GET READY FOR MORE BIZ We wanted to postpone this week’s newsletter until we saw how many basis points the Federal Reserve was going to lower the Fed Funds Rate yesterday. This rate directly relates to what people pay...
GOOGLE “NOs NOs” TO SINK YOU
GOOGLE “NOs NOs” TO SINK YOU Why does Google have so many rules and seems so difficult to work with? SPAM! That’s right. Spam. According to Cathy Edwards, head of User Trust for Search: “Spam is one of the...
TIME TO DUST OFF YOUR WEBSITE
TIME TO DUST OFF YOUR WEBSITE It seems like an absolute given that we get interest and mortgage relief by September 18. All of you who have businesses sensitive to these rates will benefit shortly, if not immediately. This...
HAPPY DAYS ARE HERE AGAIN
HAPPY DAYS ARE HERE AGAIN “Happy Days Are Here Again” if you remember the song…and we feel like singing! It’s such good news that we can finally get out of the doldrums of high mortgage and interest rates that...
US HOMEOWNER DILEMMA: MOVE OR RENOVATE?
US HOMEOWNER DILEMMA: MOVE OR RENOVATE? And, neither looks really promising in the near term, so what should you do: RENOVATION: Looks like it will remain constrained. Some insights: According to Dean Seal in his article in last Wednesday’s...
EXCITING TIMES AHEAD!
EXCITING TIMES AHEAD! It was quite a week last week: GOOGLE LOSES MONOPOLY CASE: The US Department of Justice prevailed over Google’s arguments. The judge found Google to not be helpful in that it had erased thousands of emails...
“THE CONSUMER’S NOT A MORON, SHE’S YOUR WIFE”
This very famous phrase is from advertising great, David Ogilvy. While he has long since passed, his agency Ogilvy & Mather carries on today. While a Britisher who was famous for “tongue in cheek” remarks, the logic rings true....
LEADS NOW? HERE YOU GO!
LEADS NOW? HERE YOU GO! When we get calls for consulting, it’s always about sales leads. And why not? That’s what keeps a business going. Here are our recommendations for leads immediately: USE GOOGLE ADS: You need to have...
WILL YOU BE READY?
WILL YOU BE READY? I think we’re all ready for some good news, and it looks like it’s on its way! Since our business depends on home sales, and home sales move with mortgage rates, a reduction in the...
IS THE CONSUMER TAPPED OUT?
It sure seems that way, and that’s a bad sign for our businesses. It looks like we’re in for much of the same until at least September when the Federal Reserve might lower the prime rate by at least...