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Bob Ottaway

President and Founder, Marketers for Movers

The author, Bob Ottaway, is President and Founder of Ottaway Digital. Established in 1999, it has been a pioneer in SEO, digital advertising & social media since 2006. He comes from a rich background of media experience having worked in both classified and display advertising at the Port Huron Times Herald, in copywriting and on-air talent at WTTH-AM Radio in Port Huron, Circulation Editor of University of Virginia student magazine, member State Bar of Michigan, founder of America’s Original Home of Classic Rock n Roll WMMQ-FM Lansing, President Lansing Ad Club, President Michigan Association of Broadcasters, Founding Member Michigan Association of Broadcasters Foundation.

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How to Get More Moving Leads

How to Get More Moving Leads

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A Comprehensive Guide for Moving Companies In today’s competitive moving industry, generating moving leads is essential for business growth. Whether you’re looking to fill your moving trucks or expand your customer base, a consistent flow of leads is the...
SEO Facts
Marketers for Movers
SEO Facts

TRUST TRUST TRUST

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TRUST. TRUST. TRUST What if we told you that you need a person in charge of trust and safety at your business? You’d probably laugh. But Google Search has one in Laurie Richardson, and it’s an important position. Here’s...
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Marketers for Movers
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Starting a Moving Company

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Your Guide to Success Starting a moving company can be an exciting and profitable venture. With careful planning and execution, you can build a thriving moving business that meets the growing demand for quality moving services. In this guide,...
SEO Facts
Marketers for Movers
SEO Facts

TUG OF WAR

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TUG OF WAR Our primary, overarching job is to get you more sales leads. That’s what a sales lead generation company like Marketers For Movers is hired to do. Then why is it so hard? GOOGLE HAS 95% OF...
SEO Facts
Marketers for Movers
SEO Facts

GET READY FOR MORE BIZ

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GET READY FOR MORE BIZ We wanted to postpone this week’s newsletter until we saw how many basis points the Federal Reserve was going to lower the Fed Funds Rate yesterday. This rate directly relates to what people pay...
SEO Facts
Marketers for Movers
SEO Facts

GOOGLE “NOs NOs” TO SINK YOU

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GOOGLE “NOs NOs” TO SINK YOU Why does Google have so many rules and seems so difficult to work with? SPAM! That’s right. Spam. According to Cathy Edwards, head of User Trust for Search: “Spam is one of the...
SEO Facts
Marketers for Movers
SEO Facts

TIME TO DUST OFF YOUR WEBSITE

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TIME TO DUST OFF YOUR WEBSITE It seems like an absolute given that we get interest and mortgage relief by September 18. All of you who have businesses sensitive to these rates will benefit shortly, if not immediately. This...
SEO Facts
Marketers for Movers
SEO Facts

HAPPY DAYS ARE HERE AGAIN

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HAPPY DAYS ARE HERE AGAIN “Happy Days Are Here Again” if you remember the song…and we feel like singing! It’s such good news that we can finally get out of the doldrums of high mortgage and interest rates that...
SEO Facts
Marketers for Movers
SEO Facts

US HOMEOWNER DILEMMA: MOVE OR RENOVATE?

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US HOMEOWNER DILEMMA: MOVE OR RENOVATE? And, neither looks really promising in the near term, so what should you do: RENOVATION: Looks like it will remain constrained. Some insights: According to Dean Seal in his article in last Wednesday’s...
SEO Facts
Marketers for Movers
SEO Facts

EXCITING TIMES AHEAD!

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EXCITING TIMES AHEAD! It was quite a week last week: GOOGLE LOSES MONOPOLY CASE: The US Department of Justice prevailed over Google’s arguments. The judge found Google to not be helpful in that it had erased thousands of emails...
SEO Facts
Marketers for Movers
SEO Facts

LEADS NOW? HERE YOU GO!

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LEADS NOW? HERE YOU GO! When we get calls for consulting, it’s always about sales leads. And why not? That’s what keeps a business going. Here are our recommendations for leads immediately: USE GOOGLE ADS: You need to have...
SEO Facts
Marketers for Movers
SEO Facts

WILL YOU BE READY?

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WILL YOU BE READY? I think we’re all ready for some good news, and it looks like it’s on its way! Since our business depends on home sales, and home sales move with mortgage rates, a reduction in the...
SEO Facts
Marketers for Movers
SEO Facts

IS THE CONSUMER TAPPED OUT?

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It sure seems that way, and that’s a bad sign for our businesses. It looks like we’re in for much of the same until at least September when the Federal Reserve might lower the prime rate by at least...
SEO Facts
Marketers for Movers
SEO Facts

BUSINESS DECENT. MORTGAGE RATE CUT IN SEPT?

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MOVING SALES IMPROVING: Our moving clients around the country report improving sales and filling up schedules. Is anyone overjoyed? No. But most are keeping busy? Yes. The Fed may even make a ¼ point cut in September, about 75%...

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Recent Posts
How to Get More Moving Leads
October 9, 2024
TRUST TRUST TRUST
October 8, 2024
Starting a Moving Company
September 24, 2024
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