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SEO Facts
Marketers for Movers
SEO Facts

NEW GOOGLE “ORGANIZED” SEARCH RESULTS

Google’s annual developers conference was held this past Tuesday, May 14, 2024. There were over 100 announcements. We’ll break down the most important ones influencing your business and your sales leads. We’ll take it a step at a time,...
SEO Facts
Marketers for Movers
SEO Facts

TIPS FROM SEO EXPERTS

We’ve been optimizing websites since 2006 and writing these newsletters just about every week.  That’s hundreds of newsletters.  But we’ve never talked about our personal feelings about SEO.  Today we will, and are joined by other SEO experts to...
SEO Facts
Marketers for Movers
SEO Facts

SITE DROP IN LAST MONTH’S GOOGLE UPDATE?

Thousands of sites were delisted or dropped in the most recent Google core update that was completed on April 19th.  It was one of the most sweeping updates in years.  If your site took a hit in ranking, here’s...
SEO Facts
Marketers for Movers
SEO Facts

TO MOVE OR TO RENOVATE? THE HOMEOWNER DILEMMA

This week’s Bloomberg Businessweek magazine (p. 64, Apr 22, 2024) has an extensive article on the state of the homeowner’s mind today.  Here are the highlights:  HOMEOWNERS WHO LOVE THEIR MORTGAGE:  51% SHARE OF HOMEOWNERS PLANNING THESE PROJECTS IN...
SEO Facts
PICS ON YOUR WEBSITE: DO’S & DON’TS

PICS ON YOUR WEBSITE: DO’S & DON’TS

Pics, photos, images—they go by many names, but they all relate to the “engagability” of your website.  It’s why people spend less than 20 seconds on some websites’ Homepage, and why others have page session duration of well over...
SEO Facts
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Coworkers in a meeting looking at a graph on a laptop

DESPERATE FOR LEADS?

Spring is upon us, and the housing market is starting to pick up.  However, we’re nowhere near “busy” season, so getting more leads now is important.  Here’s what our savvy clients are doing:  Google Ads (formerly known as AdWords). ...
SEO Facts
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Broken Lock Graphic with abstrack computer circuit background

IS YOUR SITE VULNERABLE?

We all think that malware, hacks and ransomware happen to “the other guy” but that’s not true.  Here are some sobering thoughts from a presentation at the Wheaton/Bekins Awards Conference last week in Las Vegas by U.S. Secret Service...
SEO Facts
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Smiling startup entrepreneurs standing together.

LET’S GET PERSONAL

Your prospects want to know who you are before they do business with you.  It only makes sense.  To prove this, we can show you site after site of our clients where the About Us page is often the...
SEO Facts
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Graphic showing people discussing and building business plan

BUILD YOUR BRAND NOW BEFORE AI

Right now, 95% of your prospects are finding you on Google.  That may change very soon.  So, getting your website ranked on Page One or as close to Page One as possible has never been more important.  Here’s why:...
Moving Lead Generation
Marketers for Movers
Moving Leads Cardboard Box

How to Buy Moving Leads in 2025

In the highly competitive moving industry, the ability to generate quality leads can make or break a business. With over 20,000 moving leads sold daily in the U.S., movers often face the challenge of navigating a crowded marketplace. To...
SEO Facts
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Street of Suburban Homes

HERE’S WHEN BUSINESS WILL IMPROVE

The Moving & Storage industry is a part of the Real Estate industry by and large.  Never have we felt this more than the past year.  So what is the outlook?  How can we plan?  Here’s how: HOME SALES...
SEO Facts
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Search Results page with business listings and map

IT STARTS WITH YOUR GOOGLE BUSINESS PROFILE

Google’s goal is to provide its users with the most relevant and CREDIBLE search results.  It’s a private company that still is fighting to remain #1.  So Google looks for “markers” to provide a roadmap for them to return...
10 Proven Strategies to get sales leads

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