Bob Ottaway

It’s in Beta testing now but already three of our moving clients are in the test phase on their sites of this new Google My Business (GMB) page feature.  Here are the pros and cons:  1. “REQUEST A QUOTE”...

If you’re like 99% of the movers I’ve spoken with this summer you have been slammed with business.  In fact, you’re most likely turning business away.  But will it continue?   There are many theories out there, including: There will...

It’s a fairly common problem: Your site is on Page One of Google, but you get very few moving leads from the site. What’s wrong?  It’s important that your website is truly a service to your prospects. That means...

We hear it from every client coast to coast. No part of the country has been spared. All of you are turning away business due to lack of help.   So, what is working today?  JOB SITES: No. They are...

Why is this important today? COVID again changes our moving world according to this past Friday’s WSJ in which they renamed their Mansion Section “The Rentals Issue”: WORKER SHORTAGE: This is not news to any moving company but it...

What does this mean to you and why is it important? Our takeaways: GOOGLE’S SHARE OF ALL WEBSITE SEARCHES IN THE U.S.: 88.83% in April.   ONLY MOBILE MATTERS: Google is only indexing your mobile site as of March. This...

What does this mean to you and why is it important? Our takeaways: MORE POTENTIAL CUSTOMERS: With median sales prices of homes up 18% alone in March, the pool of potential customers for a full-service move is increasing. Since...

What are these SEO mistakes that so many make on their websites? All stock images Google reviews that are dated or lacking entirely. This is not new news if you are a regular reader of this email newsletter. We...

It’s profitable for moving companies that have taken the leap because the potential customer finds it more engaging resulting in more leads. How do we know for sure, and it’s not just opinion? Here’s how in brief: GOOGLE ANALYTICS...