SEO Facts

HOMESAFE ALLIANCE BLOWBACK It’s important to provide you with relevant comments we receive on articles we write for this newsletter. As the famous newscaster Paul Harvey used to say: “Now here’s the rest of the story.” Many of you...

HomeSafe Alliance Update Here’s a quick overview of what’s happening at Home Safe Alliance (HSA), according to our sources in the moving and storage industry: REGISTRATION: To be part of the military moving program you must register and get...

WHY PUT A VIRTUAL ASSISTANT ON YOUR WEBSITE? It’s a question that you are probably asking yourself: Why do I need to add a virtual assistant to my website? It’s certainly a fair question. Rather than answering the question...

LEAPFROG THE COMPETITION WITH OUR VIRTUAL ASSISTANT It’s not often that we make the news, but this week, we will. We have spent months developing a chatbot that will provide your visitors with vital information and truly engage with...

THEY’RE NOT JUST HIRING A MOVER. THEY ARE HIRING YOU. Why aren’t you getting leads from your website? Why is your traffic so low? Why do visitors pass your site by? We get asked those questions almost every day....

POST FAKE GOOGLE REVIEWS. GET SANCTIONED. It’s all part of a new offer from Google to the UK Competition And Markets Authority. Some delisting of Google Business Profiles (GBP) is already occurring in the US, but we have never...

BUSINESS CONSOLIDATION IS HERE Consolation. Is it right for you? We’re seeing it more and more, and here’s what our recent experience has been with it. We’re hoping it will give you some more important insight into whether it’s...

How Buying Paid Leads Hurts You Our phones are ringing off the hook. “Do you sell leads?” Yes, it’s that time of year when business slows down and you need “instant sales.” The problem is that there are few...

“UGLY” WEBSITES SELL You’re probably thinking, I’ve had too much New Year’s Eve cheer before I’m writing this newsletter. However, that’s not the case. And, it’s not April Fools. I’m serious. We’re serious. Here’s why: LOST BUSINESS: We lost...

“TOP 5 MUST-HAVES” FOR 2025    As we approach the new year, our mantra will be to SIMPLIFY AND FOCUS. Your prospects are overworked, overwhelmed and overcommitted just like you. Let’s speak to them with that in mind and...

NEED LEADS TODAY? GOOGLE ADWORDS   It’s December, and you’re on the hunt for sales leads. We know that from all the phone calls we are receiving. However, many of you are still looking to buy leads.  If purchased...

ARE YOU A FARMER OR A HUNTER? As much as we’d like to see the cost of money ratchet down every time the Fed reduces its prime rate, it is not happening. The economy by government reports remains strong....

INTEREST RATES STATIC— WHAT TO DO   Mortgage bankers believed the lowering of the prime rate would substantially reduce borrowing costs. It hasn’t because the US economy remains strong and most mortgages are resold at the prevailing bond yields....

GOOGLE LEAKS PROVIDE GUIDANCE   You may be asking yourself, “Why all of the concentration on Google?” It’s a fair question, and here’s why: YOUR SALES VOLUME: Moving companies hire us to make them money, plain and simple. We’re...

TRUST. TRUST. TRUST What if we told you that you need a person in charge of trust and safety at your business? You’d probably laugh. But Google Search has one in Laurie Richardson, and it’s an important position. Here’s...