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Moving Lead Generation

GETTING SALES IN A ZERO-SUM INDUSTRY

Posted on January 13, 2020 by Bob Ottaway

If you think that competition is greater than it ever has been, you are correct. If you think sales revenue is harder to come by, you are correct. Here’s why: OUR “ZERO-SUM” ANALYSIS AND PROPOSITION: The Moving Industry is...

Moving Lead Generation

MOVER SALES LEADS…NEED MORE? ULTIMATE GUIDE (2020 EDITION)

Posted on December 30, 2019 by Bob Ottaway

Every year the competition in the moving industry only gets more intense. The data proves that people in the U.S. are not moving as much as in the past for a variety of reasons. In fact, in the last...

Moving Lead Generation

Marketers for Movers

10 Foolproof Ways To Get More Moving Leads Today (2019)

Posted on October 10, 2019 by Bob Ottaway

The life blood of your moving business…the life blood of any business…is sales leads. Without leads you’re out of business. The moving business is a feast or famine business. A “zero sum” game. From Memorial Day to Labor Day...

Moving Industry Updates

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2019 Advertising Trends for the Moving Industry

10 Statistics and Trends Predictions in Moving Advertising for 2019

Posted on August 5, 2019 by Bob Ottaway

The moving industry is more saturated and more consolidated than ever before. The proliferation of smaller, sometimes unlicensed help is making it harder for larger companies to compete on price. This might sound like bad news for companies as...

Moving Lead Generation

10 Free Advertising Tips For Moving Companies

Posted on August 2, 2019 by Bob Ottaway

Online advertising can be expensive. Instead of breaking the bank, you can utilize a few, useful tips to get free publicity. In the modern age, both social media and word-of-mouth strategies will catapult your business into the public...

Moving Lead Generation

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How Your Moving Company Can Generate Leads From Videos

Posted on August 1, 2019 by Bob Ottaway

How to Generate Leads from Videos Using video for business marketing was once a feared, complex tactic. The amount of time and resources that had to be put into creating the video would often offset any ROI. However,...

SEO Tips

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18 New Moving Company SEO Ranking Factors | M4M Blog

Posted on August 1, 2019 by Bob Ottaway

Do you have a website? If so, I have a feeling that you’re not getting enough (or any) moving leads from it. If you were, you probably wouldn’t be reading this! And if you are getting leads, you must...

Moving Lead Generation

Marketers for Movers

Your Ultimate Guide to Generating Top Moving Leads

Posted on June 19, 2019 by Bob Ottaway

It seems as if moving leads are available anywhere you look now. From Google ads to SEO to lead aggregators, we’re always getting told of new places to find leads. If only it were that simple. Anyone in the...

Moving Lead Generation

10 Strategies to Help You Get More Moving leads

Posted on May 16, 2019 by Bob Ottaway

We started marketing for movers in 2010, and since that time we have seen just how many opportunities there are for moving company leads, and how many companies just aren’t taking advantage of those opportunities. In 2019, diversifying...

Moving Lead Generation

Marketers for Movers

10 Moving Lead Generation Tactics for 2019

Posted on May 9, 2019 by Bob Ottaway

No matter how well thought out or beautifully designed your advertising campaign is, it’s a waste of time and money if it doesn’t lead to exclusive moving leads. With so much competition and everybody fighting for the same goal,...

SEO Facts

How To Outsource Your Sales Department

Posted on May 7, 2019 by Bob Ottaway

SOUNDS RISKY AND YET MOST MOVING COMPANIES DO IT. They have no lead generation system in place to grow their business. They rely mainly on outsiders. Here’s how the outsourcing is done, and why it’s self-destructive: Peak earning moving...

Moving Lead Generation

8 Ways to Differentiate Your Moving Company From Your Competition

Posted on April 30, 2019 by Bob Ottaway

Everyone wants to be different, but nowhere is that difference more important than moving company marketing. Service differentiation is a sort of free advertising for moving companies, using your product or services to help generate leads. It can, but...

SEO Facts

Marketers for Movers

Got Your September Moving Leads?

Posted on April 30, 2019 by Bob Ottaway

YIPEE! IT’S MAY, AND THE SUMMER MOVING SEASON IS UPON US! THE SKY IS THE LIMIT. You’ve got more business than you can handle. Why? Is it because you’re well-established and busy year-round? You’ve got a recognized brand name?...

SEO Facts

DON’T YOU JUST HATE IT: “MORE CHANGE”

Posted on April 25, 2019 by Bob Ottaway

YOU HEAR IT AT EVERY CONVENTION AND SALES MEETING YOU ATTEND, RIGHT? “Get ready for more change.” But how much does sales and marketing really change? Is this a come-on intended to get you to attend and/or listen? Maybe...

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