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BUSINESS CONSOLIDATION IS HERE

Posted on January 21, 2025 by Bob Ottaway

BUSINESS CONSOLIDATION IS HERE Consolation. Is it right for you? We’re seeing it more and more, and here’s what our recent experience has been with it. We’re hoping it will give you some more important insight into whether it’s...

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Marketers for Movers

HOW BUYING PAID LEADS HURTS YOU

Posted on January 14, 2025 by Bob Ottaway

How Buying Paid Leads Hurts You Our phones are ringing off the hook. “Do you sell leads?” Yes, it’s that time of year when business slows down and you need “instant sales.” The problem is that there are few...

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Marketers for Movers

“UGLY” WEBSITES SELL

Posted on January 7, 2025 by Bob Ottaway

“UGLY” WEBSITES SELL You’re probably thinking, I’ve had too much New Year’s Eve cheer before I’m writing this newsletter. However, that’s not the case. And, it’s not April Fools. I’m serious. We’re serious. Here’s why: LOST BUSINESS: We lost...

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TOP 5 MUST HAVES FOR 2025

Posted on December 17, 2024 by Bob Ottaway

“TOP 5 MUST-HAVES” FOR 2025 As we approach the new year, our mantra will be to SIMPLIFY AND FOCUS. Your prospects are overworked, overwhelmed and overcommitted just like you. Let’s speak to them with that in mind and...

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NEED LEADS TODAY? GOOGLE ADWORDS

Posted on December 10, 2024 by Bob Ottaway

NEED LEADS TODAY? GOOGLE ADWORDS It’s December, and you’re on the hunt for sales leads. We know that from all the phone calls we are receiving. However, many of you are still looking to buy leads. If purchased...

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ARE YOU A FARMER OR A HUNTER?

Posted on November 18, 2024 by Bob Ottaway

ARE YOU A FARMER OR A HUNTER? As much as we’d like to see the cost of money ratchet down every time the Fed reduces its prime rate, it is not happening. The economy by government reports remains strong....

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INTEREST RATES STATIC— WHAT TO DO

Posted on November 5, 2024 by Bob Ottaway

INTEREST RATES STATIC— WHAT TO DO Mortgage bankers believed the lowering of the prime rate would substantially reduce borrowing costs. It hasn’t because the US economy remains strong and most mortgages are resold at the prevailing bond yields....

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GOOGLE LEAKS PROVIDE GUIDANCE

Posted on October 22, 2024 by Bob Ottaway

GOOGLE LEAKS PROVIDE GUIDANCE You may be asking yourself, “Why all of the concentration on Google?” It’s a fair question, and here’s why: YOUR SALES VOLUME: Moving companies hire us to make them money, plain and simple. We’re...

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How to Get More Moving Leads

Posted on October 9, 2024 by Bob Ottaway

A Comprehensive Guide for Moving Companies In today’s competitive moving industry, generating moving leads is essential for business growth. Whether you’re looking to fill your moving trucks or expand your customer base, a consistent flow of leads is the...

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TRUST TRUST TRUST

Posted on October 8, 2024 by Bob Ottaway

TRUST. TRUST. TRUST What if we told you that you need a person in charge of trust and safety at your business? You’d probably laugh. But Google Search has one in Laurie Richardson, and it’s an important position. Here’s...

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Marketers for Movers

Starting a Moving Company

Posted on September 24, 2024 by Bob Ottaway

Your Guide to Success Starting a moving company can be an exciting and profitable venture. With careful planning and execution, you can build a thriving moving business that meets the growing demand for quality moving services. In this guide,...

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Marketers for Movers

TUG OF WAR

Posted on September 24, 2024 by Bob Ottaway

TUG OF WAR Our primary, overarching job is to get you more sales leads. That’s what a sales lead generation company like Marketers For Movers is hired to do. Then why is it so hard? GOOGLE HAS 95% OF...

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Marketers for Movers

GET READY FOR MORE BIZ

Posted on September 19, 2024 by Bob Ottaway

GET READY FOR MORE BIZ We wanted to postpone this week’s newsletter until we saw how many basis points the Federal Reserve was going to lower the Fed Funds Rate yesterday. This rate directly relates to what people pay...

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Marketers for Movers

GOOGLE “NOs NOs” TO SINK YOU

Posted on September 10, 2024 by Bob Ottaway

GOOGLE “NOs NOs” TO SINK YOU Why does Google have so many rules and seems so difficult to work with? SPAM! That’s right. Spam. According to Cathy Edwards, head of User Trust for Search: “Spam is one of the...

SEO Facts

TIME TO DUST OFF YOUR WEBSITE

Posted on September 3, 2024 by Bob Ottaway

TIME TO DUST OFF YOUR WEBSITE It seems like an absolute given that we get interest and mortgage relief by September 18. All of you who have businesses sensitive to these rates will benefit shortly, if not immediately. This...

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