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The Benefits and Drawbacks of a Website Redesign

Posted on April 10, 2025 by Bob Ottaway

Website design — or web design — plays a critical role in SEO. It comes down to so much more than just appearance. Loading speed, accessibility, mobile capabilities, navigation, quality information, and branding are just some of the...

SEO Facts

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HERE’S LOOKING AT 2025

Posted on April 7, 2025 by Bob Ottaway

HERE’S LOOKING AT 2025 It’s already April, and we’re wondering how the year will shake out for our industry. At least the new tariffs don’t bring us to our knees like the Federal Reserve Bank has already done. But...

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TRIED EVERYTHING WITH NO RESULTS?

Posted on March 31, 2025 by Bob Ottaway

TRIED EVERYTHING WITH NO RESULTS? We hear it almost every day: “I’ve been with other SEO companies with no results”. There is no question that being successful at making SEO work is very difficult. We know; we’ve been at...

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Help Your Moving Company With Yelp for Business

Posted on March 27, 2025 by Bob Ottaway

How Yelp for Business Can Help Your Moving Company Stand Out Online reviews shape the way potential customers see your moving company. A strong reputation on review platforms like Yelp builds trust and credibility, making it easier for people...

SEO Facts

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HOMESAFE ALLIANCE BLOWBACK

Posted on March 26, 2025 by Bob Ottaway

HOMESAFE ALLIANCE BLOWBACK It’s important to provide you with relevant comments we receive on articles we write for this newsletter. As the famous newscaster Paul Harvey used to say: “Now here’s the rest of the story.” Many of you...

SEO Facts

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HomeSafe Alliance Update

Posted on March 5, 2025 by Bob Ottaway

HomeSafe Alliance Update Here’s a quick overview of what’s happening at Home Safe Alliance (HSA), according to our sources in the moving and storage industry: REGISTRATION: To be part of the military moving program you must register and get...

SEO Facts

WHY PUT A VIRTUAL ASSISTANT ON YOUR WEBSITE?

Posted on February 19, 2025 by Bob Ottaway

WHY PUT A VIRTUAL ASSISTANT ON YOUR WEBSITE? It’s a question that you are probably asking yourself: Why do I need to add a virtual assistant to my website? It’s certainly a fair question. Rather than answering the question...

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10 Reasons for Movers to Use SEO

Posted on February 14, 2025 by Bob Ottaway

In today’s digital world, having a strong online presence isn’t just an option for moving companies—it’s essential for survival and growth. While word-of-mouth referrals are valuable, most people now turn to Google when they need moving services. That’s where...

SEO Facts

LEAPFROG THE COMPETITION WITH OUR VIRTUAL ASSISTANT

Posted on February 12, 2025 by Bob Ottaway

LEAPFROG THE COMPETITION WITH OUR VIRTUAL ASSISTANT It’s not often that we make the news, but this week, we will. We have spent months developing a chatbot that will provide your visitors with vital information and truly engage with...

SEO Facts

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THEY’RE NOT JUST HIRING A MOVER. THEY ARE HIRING YOU.

Posted on February 3, 2025 by Bob Ottaway

THEY’RE NOT JUST HIRING A MOVER. THEY ARE HIRING YOU. Why aren’t you getting leads from your website? Why is your traffic so low? Why do visitors pass your site by? We get asked those questions almost every day....

SEO Facts

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POST FAKE GOOGLE REVIEWS. GET SANCTIONED.

Posted on January 27, 2025 by Bob Ottaway

POST FAKE GOOGLE REVIEWS. GET SANCTIONED. It’s all part of a new offer from Google to the UK Competition And Markets Authority. Some delisting of Google Business Profiles (GBP) is already occurring in the US, but we have never...

SEO Facts

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BUSINESS CONSOLIDATION IS HERE

Posted on January 21, 2025 by Bob Ottaway

BUSINESS CONSOLIDATION IS HERE Consolation. Is it right for you? We’re seeing it more and more, and here’s what our recent experience has been with it. We’re hoping it will give you some more important insight into whether it’s...

SEO Facts

Marketers for Movers

HOW BUYING PAID LEADS HURTS YOU

Posted on January 14, 2025 by Bob Ottaway

How Buying Paid Leads Hurts You Our phones are ringing off the hook. “Do you sell leads?” Yes, it’s that time of year when business slows down and you need “instant sales.” The problem is that there are few...

SEO Facts

Marketers for Movers

“UGLY” WEBSITES SELL

Posted on January 7, 2025 by Bob Ottaway

“UGLY” WEBSITES SELL You’re probably thinking, I’ve had too much New Year’s Eve cheer before I’m writing this newsletter. However, that’s not the case. And, it’s not April Fools. I’m serious. We’re serious. Here’s why: LOST BUSINESS: We lost...

SEO Facts

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TOP 5 MUST HAVES FOR 2025

Posted on December 17, 2024 by Bob Ottaway

“TOP 5 MUST-HAVES” FOR 2025 As we approach the new year, our mantra will be to SIMPLIFY AND FOCUS. Your prospects are overworked, overwhelmed and overcommitted just like you. Let’s speak to them with that in mind and...

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