Posted on by Bob Ottaway

MOVING LEADS ON THE INCREASE

As we’re all scrambling for business, it is nice to see that moving leads are on the rise.  Sure, our industry is seasonal, and it was a slow winter, but now “the sun is coming out.”  Here’s what we mean:

  1. Our dozens of moving clients get leads from their websites in a variety of ways, including “get estimate” forms, inquiries from Google Business Profile, and phone calls from site tracking numbers.  It all adds up.
  2. Here are the facts…not opinion…but facts:
    •  Total Moving Leads (all clients)
      • January:  1343 leads
      • February:  1350 leads
      • March:  1778 leads
      • April:  1929 leads
  3. These are from our clients throughout the US.  Some have been clients for over 10 years, some only a few months.  So total leads per client obviously will vary.
  4. All regions are improving.
  5. All-size markets are improving.
  6. These numbers do not include leads from Google Local Services ads, often referred to as “Google Guaranteed.”

If you are not getting your fair share of leads, be sure to consider SEO Marketing.  It’s not transactional selling; it’s really about building your brand.  It’s not a quick fix, but it is a long-term fix for those who want to invest in the future, not just spend only for today and tomorrow.

Onward & Upward!